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NCC Magazine with
The Nature Conservancy of Canada

The Nature Conservancy Canada safeguards lands and waters — its magazine weaves together tales of people, wildlife, and the places they call home.

Branding & Design


In a bid to innovate after years of issuing traditional newsletters, the Nature Conservancy of Canada (NCC) sought Evermaven’s expertise. Their goal: Craft a captivating quarterly magazine to deepen ties with donors and engage a wider audience.


Crafting a magazine for NCC required more than just showcasing their vision and achievements; it had to inspire support. We needed to weave calls to action seamlessly into the narrative, urging readers to contribute without breaking the magazine’s appeal. Maintaining a consistent design and voice while adhering to tight editorial deadlines also posed challenges.


During our collaborative planning, we devised a vision for the magazine’s redesigned issue, setting a design precedent for subsequent editions. We then prioritized narratives that brought to life NCC’s impact across Canada — with our art direction, curating photography, illustrations, and infographics, focused on deepening readers’ connection to NCC’s conservation stories. Constant dialogue with NCC’s leadership ensured our designs truly represented their brand. Since its launch, the magazine has become a cornerstone of NCC’s donor engagement strategy.


Art Direction, Copy Writing, Editorial Strategy, Photography, Publication Design


We are a communications agency that specializes in crafting stories about people and planet.

Our environmental stories—rooted in the human condition—are designed to make audiences care. With you, we hope to foster a more sustainable and equitable world, where our collective well-being is at heart.