World Orangutan Day
with World Wildlife Fund
WWF is setting out on a 60-year challenge to save one of the last great stands of rain forest in the deforestation hotspot that is the Indonesian island of Sumatra.
WWF is setting out on a 60-year challenge to save one of the last great stands of rain forest in the deforestation hotspot that is the Indonesian island of Sumatra.
/01CONTEXT
Together with Frankfurt Zoological Society and The Orangutan Project, the WWF team is conserving the newly formed PT Alam Bukit Tigapuluh (PT AB30), a concession company that will focus on restoring parts of the rainforest that has deforested. The process involves setting aside some areas for income generation to benefit local and Indigenous communities and support the forestry operations, all while protecting the majority of forest to benefit both nature and people.
/02CHALLENGE
Share World Wildlife Fund’s specific campaign messaging on social media.
/03SOLUTION
Evermaven assisted WWF with story conception and produced Instagram motion graphic stories and posts for @world_wildlife.
/05Services
Art Direction, Photography, Behind-the-scenes Video, Social Media Strategy & Tactics, Instagram Stories & Posts, Motion Graphics